> ## Documentation Index
> Fetch the complete documentation index at: https://docs.famulor.io/llms.txt
> Use this file to discover all available pages before exploring further.
# Campaigns
> Create outbound campaigns, manage leads, and import lead lists via CSV.
In **Campaigns**, you can assign your assistant a job for **outbound calls** — essentially giving it a lead list to work through. This is where you create campaigns, control timing/concurrency, and manage the lead list.
## Create a campaign
1. Open **Campaigns** in the left navigation.
2. Click **New campaign** (top right).
3. Enter a **campaign name**.
4. Set **max parallel calls** (up to 10).
5. Select the **assistant** that should run outbound calls.
6. Choose your **timezone**.
7. Configure **business hours** and **allowed days**, so calls won’t happen late at night or on weekends.
8. Configure **retry attempts** (for example, 3 retries with a 60-minute interval).
9. Optional: Enable/disable rules like **Retry on voicemail** or **Retry until objective is reached** (can feel more aggressive).
10. Enable **Mark campaign as completed when no leads are left** (recommended).
11. Click **Create**.
## What you’ll see afterwards
* **Progress**: campaign status and progress
* **Total calls** and **answer rate**: helpful metrics, especially for cold outreach
* **Phone number pool**: import and rotate caller IDs so your AI can call from different numbers
* **Lead list**: import/export leads or add them manually
## Import leads via CSV
1. Go to **Leads** and click **Import leads** (top right).
2. Select the **campaign** you want to import into.
3. Optional: Include **secondary contacts / duplicates** if multiple contacts should share the same phone number.
4. Choose the correct **phone number format** (international/national) based on your CSV.
5. Upload your **CSV file**.
6. Review the **column mapping** and adjust if needed.
7. Click **Import now**, then refresh the page so the newly imported leads appear.
Next steps: [Lead list (Kanban)](/en/platform/lead-list-kanban), [Outbound campaigns](/en/outbound-calls/campaigns), and [Mass dialing](/en/outbound-calls/mass-dialing).